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Mazda and Allianz in Roadside Assistance Deal

Mazda Motors UK Ltd have secured a new agreement with Allianz Global Assistance to provide European roadside assistance for the next three years, on all new Mazda cars sold from the 1st March 2013.

Allianz Global Assistance who are currently Mazda’s existing supplier, will provide Mazda with a new Extended and Approved Used Warranty Programme, as well as a Technical Hotline. This new agreement will build on an existing strong relationship.

Mazda’s SKYACTIV technology, which has won a number of awards, has been developed to increase fuel efficiency, and has been featured in Mazda’s latest models such as the CX-5 and the Mazda 6, this combines exceptional environmental credentials without compromising on performance.

Throughout the two companies relationship, Allianz has gained access to Mazda’s highly trained roadside assistance technicians helping support Mazda owners. Irrespective of the model they customers gain support in a number of instances, so as there vehicle breaking down, has a puncture, lost their keys, run out of fuel or inadvertently filled it with incorrect fuel.

“In a highly competitive market, it’s essential that we deliver added value to our customers throughout their ownership experience. We have been working with Allianz Global Assistance for over 20 years and they understand our business and are very customer focused. It is this focus that will help us achieve improved levels of repair rates and customer satisfaction whilst driving customer loyalty and parts sales. We are looking forward to working more closely together to get the most out of this growing partnership.” comments David Wilson-Green, Aftersales Director from Mazda Motors UK.

Lee Taylor, Chief Sales Officer from Allianz Global Assistance in the UK, said: “This is a key win for Allianz and further illustrates the value we will bring to Mazda in supporting its objectives. We already provide Mazda’s warranty programme and technical helpline, so the expansion of our services to include roadside assistance ensures we can further improve the service to Mazda owners.”

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